Last Wednesday July 20th, we hosted the Luxury Recharged event directly in our dealership, at BMW Montreal Center. Since we exclusively had the brand new all-electric i7 and the new 7 series in the dealership for two days only, we invited customers to attend a VIP evening for the long-awaited unveiling of the two vehicles !
From 5 to 8 pm, our guests enjoyed a luxurious atmosphere hosted by a duo of violinists, and the exclusive preview of the new models was also accompanied by champagne and appetizers. Right after a welcome word from Martin Taillandier, Co-owner and dealer principal at BMW Montreal Center, a complete presentation of the vehicles was done.
The two vehicles caught a lot of our guests' eye and luckily, they are now available for pre-order!